| Abstract: | Recreation, Event, and Tourism Businesses: Start-Up and Sustainable Operations uncovers the keys to business success in the commercial recreation, event, and tourism sector--one of the fastest-growing segments in the tourism and recreation industry. Until now, students, professors, and professionals interested in this growing industry have been limited to general business or basic recreation texts. With Recreation, Event, and Tourism Businesses, Robert E. Pfister and Patrick T. Tierney have combined their expertise both as business owners and professors to offer a comprehensive and industry-specific textbook and step-by-step guide for business start-up. Recreation, Event, and Tourism Businesses: Start-Up and Sustainable Operations provides a comprehensive view of the industry, offering new insights for current practitioners and thorough preparation for students seeking careers in the recreation, event, and tourism industry. With its specific focus, it is the only text for current RET theories and practical management applications. Entreprenuers and employees alike will find this practical guide offers the business knowledge, practical tips, resources, and valuable insights to guide their careers in the exciting and rewarding recreation, events, and tourism industry. |
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