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| Available: 0 |
| List Price:$53.95 |
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| Edition: | 5th |
| Publisher: | Wiley, John & Sons, Inc. |
| ISBN: | 1-118-98082-4 (1118980824) |
| ISBN-13: | 978-1-118-98082-8 (9781118980828) |
| New Edition: | 1-119-98481-5 |
| Old Edition: | 1-118-09920-6 |
| Binding: | Hardcover |
| Copyright: | 2018 |
| Publish Date: | 10/17 |
| Weight: | 2.98 Lbs. |
| Pages: | 323 |
| Subject Class: | BUS (Business) |
| Remarks: | A New Edition of this Title is Available |
| Return Policy: | Returns accepted up to 12 months provided no other recalls or return restrictions apply. |
| ProQuest Ebook Central: |
Available in ProQuest Ebook Central™ View
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| Abstract: | Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration. |
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