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List Price:$140.07 |
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Edition: | 5th |
Publisher: | Benjamin Cummings Publishing Company Inc |
ISBN: | 0-321-49511-X (032149511X) |
ISBN-13: | 978-0-321-49511-2 (9780321495112) |
New Edition: | 0-321-78850-8 |
Binding: | Softcover |
Copyright: | 2009 |
Publish Date: | 03/08 |
Weight: | 1.82 Lbs. |
Pages: | 432 |
Carton Quantity: | 20 |
Subject Class: | PUB (Public Health) |
Remarks: | A New Edition of this Title is Available |
Return Policy: | Non-Returnable. |
Table Of Contents: |
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Discipline: | Public Health | NLM Class: | WA 525 | Abstract: | Planning, Implementing, and Evaluating Health Promotion Programs: A Primer, provides readers with a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Fifth Edition features updated information throughout, including new theories and models such as the Healthy Action Process Approach (HAPA) and the Community Readiness Model (CRM), sections on grant writing and preparing a budget, real-life examples of marketing principles and processes, and a new classification system for evaluation approaches and designs. Health Education, Health Promotion, Health Educators, and Program Planning, Models for Program Planning in Health Promotion, Starting the Planning Process, Assessing Needs, Measurement, Measures, Measurement Instruments and Sampling, Mission Statement, Goals, and Objectives, Theories and Models Commonly Used for Health Promotion Interventions, Interventions, Community Organizing and Community Building, Identification and Allocation of Resources and much more! |
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