Distributing since 1889 • Employee Owned for Better Service

Your 1st Choice!

Quick Search:

Cart | My Account | View Printable Page

Product Detail

NOTICE: This is the ProQuest Ebook Centralï¿½ format of this title. What is ProQuest Ebook Centralï¿½?

Other formats:

All Formats

Essentials of Health Care Marketing. Text with Access Code

Berkowitz, E

Pricing & Availability
Available: Yes*
This title does not qualify for any discount.

Other formats:

Book Information
Edition:	5th
Publisher:	Jones & Bartlett Publishing
ISBN:	1-284-20016-7 (1284200167)
ISBN-13:	978-1-284-20016-4 (9781284200164)
Binding:	E E Book + ProQuest Ebook Central
Copyright:	2022
Publish Date:	03/21
Weight:	0.00 Lbs.
Subject Class:	M-A (Medical Administration and Health Policy)
Return Policy:	Non-Returnable.

ProQuest Ebook Centralï¿½:	Please sign in to preview this title

Class Specifications
Discipline:	Medical Prof
Subject Definition:	Marketing of Health Services
NLM Class:	W 74.1
LC Class:	RA410.56
Abstract:	Students of introductory Health Care Marketing courses need an engaging, informative, and up-to-date, understandable resource that explains the basic principles of marketing and strategy in a health care setting. With new content on social media and digital marketing, a thorough consideration of ethics, and more multimedia content, the new edition of Essentials of Health Care Marketing is the most current, comprehensive, and engaging Health Care Marketing text available

* Subject to ProQuest Ebook Centralï¿½ availability

Follow Matthews Book Co. on: